Erica Schrag
Creative Brand, Content and Communications Strategist
I'm a communications leader who turns complex ideas into engaging brand stories. With experience spanning global agencies, mission-driven nonprofits, and consumer brands, I create work that connects and drives results.
My work includes transforming Big Bend Hospice's digital presence, leading Southeast Toyota campaigns, and developing communications strategies that secured $1M in funding for mental health awareness. Whether I'm leading a rebrand, crafting thought leadership, or creating integrated campaigns, I focus on finding creative solutions that make an impact.
Clients
Consumer Goods
Angel Soft, Brawny, Dixie Paper Products, Vanity Fair Napkins, Sparkle Paper Towels, Georgia Pacific, Graco, Juice Plus, Pennington Seed, Scotts Miracle Grow, L'Oreal, South Beach Diet, Rachael Ray Nutrish
Food and Beverage
Coke Zero, Chick-fil-A, Sprite, Gold Peak Tea, Food Lion, Publix
Retail
L.L. Bean, Home Depot, HomeGoods, Marshalls, Sierra, T.J. Maxx, Ashley Furniture HomeStore
Healthcare and Education
AdventHealth, Big Bend Hospice, Seven Oaks Health, Thrive Senior Living, Cardinal Health, Transitions Supportive Care, UpToDate, University of Florida, Bentley University
Financial Services and Technology
Synchrony Bank, Wells Fargo, Fidelity Investments, Qualcomm, Verizon, VMware, First Citizens Bank
Entertainment and Gaming
Walt Disney World, House of Blues, The Greek Theatre, Nederlander Concerts, Cartoon Network, Zac Brown Band, FOX, Hallmark Movie Channel, Caroline Distribution, Definitive Jux, KROQ-FM, Activision, Machinima, EA Sports